How Granted helped Glass Canvas secure Grants in Hiring, Training and Market Expansion
Executive Summary
- Glass Canvas, a company specializing in digital tools and creative solutions for ministries, faced challenges in expanding its reach, enhancing its technological capabilities, and building a skilled workforce. They needed significant investments to develop their products, train their employees, and increase market penetration while operating in a niche market.
- With the assistance of Granted, Glass Canvas successfully secured grant funding across multiple areas. They obtained support through the Creative Employment Options for Hiring, the BC Employer Training Grant for employee development, and the CanExport program for market expansion. These grants facilitated collaborations with technology firms and marketing experts, optimizing their product offerings, reducing operational costs, and enhancing their team’s skills.
- The grant funding was instrumental in enabling Glass Canvas to expand its market presence, develop its business, and invest in the hiring and training of new employees, contributing to its ongoing success in serving ministries with innovative digital solutions.
About Glass Canvas
Founded in 2012, Glass Canvas began as a marketing agency dedicated to serving churches, non-profits, and ministries. Early on, they specialized in developing websites, digital experiences, capital campaigns, brands, content, and marketing strategies tailored to faith-based organizations. Over time, it became evident that the existing digital tools available often fell short of meeting the unique needs of churches and ministries. In response to this gap, they created Tilma.
Tilma is a comprehensive ministry intelligence and engagement platform designed to address these needs. It seamlessly integrates the functionalities of a content management system (CMS) with the data capabilities of a customer relationship management system (CRM). This integration allows church and ministry leaders to centralize their operational tools, gain valuable insights into community activities, manage resources, and execute strategic outreach—all within a single platform. Tilma serves as a one-stop-shop for church leaders, equipping them to operate in apostolic mode and enhance their ministry efforts. Tilma is designed to strengthen faith networks, streamline operations, and support the growth of communities across various organizational structures.
Challenges Faced
Glass Canvas initially struggled with limited market penetration and brand recognition within the ministry sector, which hindered its ability to gain traction. Additionally, they faced the need for substantial investments to enhance their product offerings and build a skilled workforce and expand their market reach. These challenges required a strategic approach to growth, leading them to pursue development grants such as Creative Employment Options for Hiring, the BC Employer Training Grant for employee training, and CanExport for market expansion. These grants were essential in helping them structure their expansion efforts and mitigate the risks associated with scaling their operations.
How Granted Helped
Granted played a pivotal role in helping Glass Canvas secure the necessary funding to support its strategic hiring, training, and market expansion initiatives. Granted assisted the company in identifying and applying for the right grants, such as the Creative Employment Options for Hiring, the BC Employer Training Grant, and CanExport for market expansion.
Navigating the complexities of these grant applications, Granted ensured that Glass Canvas met all eligibility criteria and maximized its funding opportunities. This included support in crafting compelling applications that aligned with the company’s goals of building a skilled workforce, enhancing employee development, and expanding market presence.
By facilitating access to these grants, Granted enabled Glass Canvas to cover critical expenses in hiring new talent, training existing employees, and reaching new markets, allowing the company to focus on sustained growth and innovation.
Outcomes
As a result of partnering with Granted, Glass Canvas secured grant funding for hiring, training, and market expansion. This financial boost has contributed to the company’s efforts to enhance its product offerings and expand its market reach, which is vital for its continued success in the ministry-focused digital solutions industry.
Testimonial
Granted Consulting’s tireless efforts to secure grants have significantly contributed to our success. Their understanding of our needs and knowledge of available grants have created numerous funding opportunities. What sets them apart is their genuine care for our company’s success.
Working with Granted Consulting has been a game changer. We appreciate their commitment and exceptional service and look forward to continuing our successful partnership.
Poy Duque
Finance and HR
